论文总字数：34237字

摘 要

对外文化贸易是文化产业发展的重要组成部分，文化产业的兴起对促进对外文化贸易的发展有着重要作用。因此，要不断提高国家文化软实力，促进文化产业发展，从而加快发展对外文化贸易。近几年来，国家高度重视对外文化贸易的发展，我国国务院发布了关于加快发展对外文化贸易的意见，为江苏省的对外文化贸易提供方向性的指导。随后，江苏省政府还就加快发展对外文化贸易发表了实施意见。虽然当前江苏省文化产品和服务的种类日益丰富，对外文化贸易发展有所进步，但是总的来说，江苏省在对外文化贸易方面仍存在一些问题。因此，本文在这一基础上对于江苏省对外文化贸易现状及对策进行了分析与研究。

本文的前两章主要阐述了研究的背景、意义以及相关的理论依据等，并且对于国内外的相关文献进行综述，建立了本文的大体框架。随后，根据江苏省对外文化贸易的相关数据，分析参考文献，以及对相关问题的文献收集，大致了解了江苏省对外文化贸易的现状，并发现了近年来江苏省文化贸易在四个方面较为突出的问题。然后，本文对在对外文化贸易发展较为迅猛的韩国和上海进行了解，并对其发展经验借鉴学习，进而可以推动江苏省对外文化贸易的发展。最后，本文对于江苏省在对外文化贸易方面存在的问题提出了相应的对策建议。

关键词：江苏省；对外文化贸易；现状对策

Research on the Current Situation and Countermeasure of Foreign Cultural Trade in Jiangsu Province

Abstract

Foreign cultural trade is an important part of the development of cultural industry. The rise of cultural industry plays an important role in promoting the development of foreign cultural trade. Therefore, it is necessary to constantly improve the country"s cultural soft power and promote the development of cultural industry, so as to accelerate the development of foreign cultural trade. In recent years, the state attaches great importance to the development of foreign cultural trade. The state council of China has issued opinions on accelerating the development of foreign cultural trade, providing directional guidance for the foreign cultural trade of Jiangsu province. Subsequently, the Jiangsu provincial government also issued implementation opinions on accelerating the development of foreign cultural trade. Although the variety of cultural products and services in Jiangsu province is increasingly rich and the development of foreign cultural trade has made progress, in general, Jiangsu province still has some problems in foreign cultural trade. Therefore, this paper analyzes and studies the status quo and countermeasures of Jiangsu province"s foreign cultural trade on this basis.

The first two chapters of this paper mainly expound the research background, significance and relevant theoretical basis, and summarize the relevant literature at home and abroad to establish the general framework of this paper. Then, based on the relevant data of Jiangsu province"s foreign cultural trade, the author analyzed the references and collected relevant literature to roughly understand the status quo of Jiangsu province"s foreign cultural trade, and found four prominent problems in Jiangsu province"s cultural trade in recent years. Then, this paper makes an understanding of South Korea and Shanghai, which are developing rapidly in foreign cultural trade, and learns from their development experience, so as to promote the development of foreign cultural trade in Jiangsu province. Finally, this paper puts forward the corresponding countermeasures and Suggestions for the problems existing in the foreign cultural trade of Jiangsu province.

Keywords: Jiangsu province; Foreign cultural trade; Current situation countermeasures

目 录

剩余内容已隐藏，请支付后下载全文，论文总字数：34237字