摘 要

我国西部大开发策略继续推进并实施，相应的政策以及发展资金已经向西藏等西部地区倾斜。因而西藏旅游业的发展必须适应时代的的要求，进行相应的转变。另外，旅游业是西藏经济发展的最重要优势，是一项重要收入来源。最关键的是近几年,西藏自治区旅游局对西藏旅游业带动藏区经济发展相关会议更加注重。会议要求，西藏应该建成中国民族特色的重要文化保护区，是世界旅游的重要对象。而从天然资源后劲和发展趋势来看，藏区旅游产业将在今后我国旅游产业的持续发展中起到关键性作用。本文分析西藏特色旅游经济发展现状以及讨论西藏旅游产业发展过程中存在的制约因素，并针对存在的问题提出相应的适合藏区特色旅游发展策略，有效防止藏区旅游业的负面风险，为了提升藏区经济发展，重视西藏各城区之间合作，着重藏区各地市二者之间密切配合，积极协调藏区旅游产业与其它行业的健康有序发展，增加旅游产品附加值，走具有藏区特色的集约型和特色型的旅游产业发展路线来提升藏区整地经济水平，转型藏区产业结构，让藏区旅游产业与经济增长彼此促进。

关键词：西藏；特色旅游；经济

Abstract

China's western development strategy has continued to be promoted and implemented, and the corresponding policies and development funds have been tilted to the western regions such as Tibet. Therefore, the development of Tibet's tourism industry must adapt to the requirements of the times and make corresponding changes. In addition, tourism is the most important advantage of Tibet's economic development and an important source of income. The most important thing is that in recent years, the Tibet Autonomous Region Tourism Bureau has paid more attention to the Tibet Tourism Industry-related conference on economic development in Tibetan areas. The meeting demanded that Tibet should be an important cultural protection zone with Chinese national characteristics and an important target for world tourism. However, from the perspective of natural resources and development trends, the tourism industry in Tibet will play a key role in the sustainable development of China's tourism industry in the future. This paper analyzes the development status of Tibet's characteristic tourism economy and discusses the constraints in the development of Tibet's tourism industry, and proposes corresponding tourism development strategies suitable for Tibetan areas to effectively prevent the negative risks of tourism in Tibetan areas. The economic development of the district attaches great importance to the cooperation of Tibetan cities, focusing on the close cooperation between the cities in the Tibetan areas, actively coordinating the healthy and orderly development of the tourism industry and other industries in the Tibetan areas, increasing the added value of tourism products, and adopting the intensive type with Tibetan characteristics. And the characteristic tourism industry development route to enhance the economic level of Tibetan land preparation, transform the industrial structure of Tibetan areas, and promote the tourism industry and economic growth of Tibetan areas.

Key Words：Tibet; characteristic tourism; economy

目录

第1章 绪论 1

1.1 选题的背景和意义 1

1.1.1 选题背景 1

1.1.2 研究意义 1

1.2 研究方法 2

第2章 中国特色旅游理论概述 3

2.1 特色旅游业的产生 3

2.2 特色旅游业的内涵 3

2.3 特色旅游业特征 3

第3章 西藏特色旅游经济发展现状 5

3.1 西藏特色旅游供给分析 5

3.2 西藏特色旅游需求分析 7

3.3 旅游市场消费分析 8

3.4 旅游就业人数分析 11

3.5 西藏旅游业收入的地区差异分析 11

3.6 西藏旅游供求矛盾 12

第4章 西藏特色旅游业发展的制约因素 13

4.1冬天人少，夏天人多 13

4.2生态与人文环境缺乏 13

4.3偏远，跨度大，旅游成本高 14

4.4温度低，高原含氧量少，环境恶劣 14

4.5西藏自治区处在特殊的地理位置 15

第5章 西藏特色旅游发展策略 16

5.1有效预防旅游业带来的负面影响 16

5.2加强西藏地区与周边的旅游合作 16

5.3在发展旅游业同时也要有效的发展其配套产业 17

5.4增强旅游业衍生品的价值 17

5.5 优化旅游业和各大产业的结构 18

第6章 结语 19

参考文献 19

致 谢 21

第1章 绪论

1.1 选题的背景和意义