1. 研究目的与意义（文献综述包含参考文献）

purpose and significance of the study

as the trend of globalization is becoming more and more obvious, our country#8217;s economy is booming and our culture has large effects on other countries. more and more people are learning chinese and the ”eastern elements” are popular among the world. however, on the opposite, the western holidays are very hot in china while many chinese traditional festivals have been forgotten. it is not a good phenomenon which needs us to raise attention.

just in our daily life, we can see many examples. for instances, many men spend a lot of money buying flowers for their girlfriends or wives on valentine#8217;s day. and we know that many people will give friends and classmates presents at christmas. what is astonishing is that a simple apple, which cost about 2 yuan at ordinary times, will cost 20 yuan after serious of packaging on that specific day. now we know how much importance we have attached on the western holidays, what about ours? can we hear our festivals except a three-day break?

2. 研究的基本内容、问题解决措施及方案

methods and procedures of the study

in order to work out the formation of this strange phenomenon, i will find the reasons for it. first i will collect the phenomenon happened around me and analyze them one by one. it will make my paper more pursuable. the problem occurs because of not only the people#8217;s attitude, but also the weakness of the traditional festivals. except from our weak points, there must have been many attractive points that western holidays have. i will also analyze them to complete my point of view. the works that written by other scholars and the survey they done are beneficial to me for that they will make my paper more reliable. i will also find information about globalization which is the background of the spread of the western holidays. besides, i will find some information about states of chinese culture in western countries as a reference because i want to know that the exotic culture is more popular is a common phenomenon or just happens in china.

after analyzing the background and reasons, it#8217;s time for us to learn something from it. when facing a problem, it#8217;s not appropriate to escape from it or deny it completely, it#8217;s better to learn from the advantages of it. i will search for information about learning from other cultures. i will also consult the older generations who are familiar with traditional festivals to know the charming of them.

in general, there are four main parts in this thesis. the first part will introduce background information and the current situation in china. this part will raise people#8217;s attention on the faded chinese festivals. the second part contains the reasons account for this problem. this is the most important part and is what i mainly focus on. it is also the basic of the next content. the third part is how to treat western holidays appropriately and develop our own culture. the last part is a conclusion of the whole paper. it should be brief but to the key point.